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The Course
Dialing for Dollars: Cold Calling Mastery Course
Unlock the Power of Strategic Cold Calling to Elevate Your Commercial Real Estate Career
Are you ready to transform your approach to prospecting and consistently generate high-quality leads?
This comprehensive course is designed specifically for commercial real estate professionals seeking to master the art and science of cold calling.
Through proven techniques and systematic strategies, you'll learn how to build a robust pipeline and close more deals with confidence.
What You'll Gain
- Structured Prospecting Systems: Develop a personalized cold calling framework that aligns with your market and goals.
- Effective Communication Techniques: Learn how to craft compelling scripts and dialogues that resonate with property owners and decision-makers.
- Overcoming Objections: Gain insights into handling common pushbacks and turning rejections into opportunities.
- Time Management Skills: Implement daily routines that maximize your outreach efforts and maintain consistency.
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Performance Tracking: Utilize tools and metrics to monitor your progress and refine your approach for continuous improvement.
Curriculum
- 1: Starting with no prospecting plan (19:53)
- 2: Establishing a call planning system (16:59)
- 3; The key prospecting indicators to watch (13:16)
- 4: Establishing your local area marketing plan (14:01)
- 5: Developing research systems for leads (14:27)
- 6: Typical top agent daily routines (18:18)
- 7: Solving call hurdles (25:35)
- 8: How not to give up - ever (20:11)
- 9: A proven basic call script to use (21:58)
- 10: Creating a prospecting fast track with script practice (23:29)
- 11: The call mindset that converts meetings (13:23)
- 12: The key questions to ask clients and prospects (13:26)
- 13: First meeting tips and strategies (20:45)
- 14: How to create a persuasive presentation (21:00)
- 15: Building a VIP prospect list (14:17)
- Video 1: Commercial Scripts (9:39)
- Video 2: Commercial Scripts (9:50)
- Video 3: Commercial Scripts (5:55)
- Call Script Short
- Call-Direct-Scripts-Commercial
- Prospect Calling Script_VERSION 1
- Prospect Calling Script_VERSION 2
- Prospect Door Knocking Script_VERSION 1
- Prospect Door Knocking Script_VERSION 2
- First Contact Questions
- Audio 1: Establishing the right call mindset
- Audio 2: Setting rules and creating commitment
- Audio 3: Setting up your typical day for prospecting
- Audio 4: Knowing the ratios to watch and improve
- Audio 5: Using the 50/50 ratio to your advantage
- Audio 6: How to avoid the ups and downs of calling
- Audio 7: How to increase commissions from calling
- Audio 8: The little things that mean a lot when calling
- Audio 9: Creating a grip on the market
- Audio 10: Call closing strategies
- Audio 11: The four proven steps to call success
- Audio 12: Improving client contact systems
- Audio 13: How to move forward with calling results
- Audio 14: How to define and find your ideal prospects
- Audio 15: Why you should count the 'no' answers
- Audio 16: Using the ups and downs of the market
- Audio 17: Interruption marketing process
- Audio 18: Call pitch and catch skills
- Audio 19: Creating attention and indentification
- Audio 20: The real reason for the call
- Audio 21: Working the prospect 'store'
- Audio 22: So they dont interupt you
- Audio 23: Handling the 'happy now' bounces
- Audio 24: When they are not interested
- Audio 25: When they ask you to send them something
- Audio 26: How to handle direct questions
- Audio 27: Putting the call together professionally
- Audio 28: How to leave messages
- Audio 29: Revisiting previous clients and prospects
- Audio 30: Putting all your call strategies together
Course Features
- Expert Instruction: Learn from industry veteran John Highman, who brings over 35 years of experience in commercial real estate coaching and brokerage.
- Flexible Learning: Access the course materials anytime, anywhere, and progress at your own pace.
- Practical Resources: Receive downloadable scripts, checklists, and templates to apply your learning immediately.(Homepage)
Your Instructor
John Highman brings to the forefront an illustrious career spanning over three decades in the dynamic world of commercial real estate. As an esteemed International Commercial Real Estate Coach, Author, and Broadcaster, he has honed a keen acumen in Sales, Leasing, and Property Management. His extensive field experience has ripened into insightful strategies and innovative ideas that he fervently imparts to industry professionals across the globe.
Beyond his significant contributions through books and broadcasts, John’s passion truly ignites when he engages with motivated individuals in the classroom. His commitment to nurturing the next generation of real estate experts shines through his interactive teaching approach, ensuring that every course he leads, including "Dialing for Dollars," is not just informative but also an empowering journey toward excellence for brokers and agents worldwide.
Strategic
Mastering the Art of Persuasive Communication
Efficient
Accelerating Your Sales with Precision Calling
Profitable
Unlocking the Secrets to Lucrative Phone Sales